Introducing…Leon Friend (Baypoint Managing Director)
As 2023 draws ever closer, it’s the perfect time to reflect on how Baypoint as a venue, brand and facility has grown and improved beyond recognition in just a couple of years.
Previously known purely as a first-class sports and health club venue, the new management team at Baypoint, led by Leon Friend and Scott Holden, have invested in an extensive portfolio of new and complementary services to define the proposition and take Baypoint, as a revitalised brand, into the heart of the community as a not-for-profit organisation.
Here, we talk to Leon about the Baypoint journey…
Q. Hi Leon! What’s your role at Baypoint?
Hi, I’m the Managing Director here at Baypoint and look after the business alongside Scott Holden. We took over Baypoint early 2020 and the first hurdle we had to overcome of course was Covid-19 and the issues this presented us! But now, successfully out the other side, we’ve been working hard to make many improvements and new developments here at Baypoint.
Q. What has been your Baypoint highlight of 2022?
Really starting to implement our plans; introducing new sports clubs, holiday camps, improving the facilities and more. Great to see the increased participation in sports after Covid. Our membership levels have doubled since we first first took over the business and it’s great to see so many people from the local community enjoying being fit and active.
Other things such as we launched a new website early this year, rapidly grown our holiday club engagement and have hosted more events than ever in 2022. Establishing ourselves as an event destination has been a great achievement by the team.
Q. What is the purpose, the vision and values of Baypoint?
Our purpose is simple…to increase participation in sports for all ages.
We, our employees, volunteers and clubs members all sign to our 5 pillars that make up our values:
Take pride, be passionate, never give up, work as a team and make it fun!
We underpin this by making Baypoint sustainable; sustainable financially, sustainable by constantly increasing participation in sport and sustainable by making us relevant.
Q. Where do you see the future of Baypoint?
To constantly evolve and constantly expand our offering to make sure our members and local community continue to enjoy Baypoint.
Q. In three words, why is Baypoint unique and the right choice?
Community, inclusion and choice.
Q. What are your plans for Christmas?
Family time!
Many thanks to Leon!
Keep an eye on our social media channels and website to keep track of all of the great things always going happening at Baypoint. Come and get involved!
2023 is set to be a spectacular time for the county’s most impressive community brand and venue, Baypoint.
